Alex Charles

Tell us your real names, country of birth, date of birth and childhood experience.  

Alex Charles Sugarman, New Jersey (USA,) OCT 22, 1991. I’ve been singing for over twenty years (since I was four.) I started in the church choir then moved on to singing in many different kinds of ensembles such as rock bands, musicals, cabarets, jazz groups, and beyond.

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Tell us about your music career, your band name, musical background, experience and skills.  

My name Alex Charles is my real first and middle name. My middle is named after my grandfather on my mom’s side. I am a professional singer, sax player, and music producer. I graduated from Berklee College of Music in 2014. At music school, I developed a love for music production and put out a few songs and videos under my old name “Shugg” (from my last name Sugarman) such as “Change it Up” and “Peace of Mind.” You can find those music videos still on YouTube. Since moving to LA after Berklee, I’ve gone on to develop my skills as a vocalist, writer, sax player, and producer. I made it to the judges round of AGT last year and performed in front of 4000 people. I traveled all over the world singing on cruises as a bandleader of my own cover band, Sweet Spot. I’ve been writing and producing original songs and beats for Warner Brothers television for about a year now and recently had a song placed on BET. As you may know I actually produce all my original songs. As a sax player, I’ve performed with/worked with T-Pain, Eric Bellinger, Dame Dash, Hitboy, Bibi Bourelly, and Brent Faiyaz to name a few.

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Tell us about your genre, concept and idea behind your music video and the song.  

I love rnb and soul. My love for those genres has grown tremendously in the past couple years. I think my music is what I would call “Alternative Rnb” which I kind of classify as a cross between pop-rock and rnb. Miguel and JT are two of my favorite artists out. DYSTOM is definitely mostly rnb/soul but some of my other records infuse the other genres for sure. The music video has been shot already is currently being edited for Do You Still Think of Me. We shot it at Joshua Tree National Park. We thought the desert in all its isolated beauty would be a perfect setting for a song about feeling lonely and missing an ex.

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Tell us everything that we need to know about you as a musician and the ups and downs you have faced in the music business. 

I’m sure you hear this lot but it’s definitely a big rollercoaster. Last year, I went through such a deep depression for a couple months. I stopped believing in myself and even wanted to give up music in total. It was a very dark time. I just needed a break from LA and the perfect solution was traveling around the world singing on cruise ships. That definitely toughened me up as well as helped gain the confidence and essentially remember who I was. I have another song out called “Peace” that really illustrates what I’ve been through as far as having big expectations, let downs, and overcoming obstacles.

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Tell us about other members of your band, music producer, crew or music video director, how the song was recorded and how the music video was shot.

I recorded and produced the whole song at my home studio in North Hollywood. My good buddy Eddy Haddad played guitar on it. My friend Estico mixed and mastered it as well. I had a lean mean video team of two of my pals Tyler Shoemaker (full-time video editor at Disney) and Klay Oko (NY Film Academy) shoot and edit it.

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Tell us how long you have been in the music industry, your experience and your future goal. 

I’ve been in the industry for about 3 years.

My goal is to keep doing what I’m doing and hopefully be able to share on a larger platform.

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Tell us what inspires you to write, compose and sing.

For me, recently it’s been just a “concept” like Do You Still Think of Me was an idea I had based on someone I dated last year before I left the country cruising. Then I pair the concept with a musical concept that can be inspired by just about anything…a voice note, song in a cafe, riff, etc. And then I put them together and hope I can make some magic happen!

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Tell us the secret behind making a hit song.  

That’s a tough one! I haven’t had a “hit” yet so not sure I’m qualified to answer but I’d imagine a song that grabs you, is catchy, potentially danceable, and relatable.

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Tell us the message you will like to pass to your fans out there.  

The support I get is so amazing. Just even being featured here is a blessing. I’m sure you guys know how challenging it can be being an independent artist so when you have people who genuinely connect with your energy and vibe, it just goes a very long way.

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Tell the kind of advice you will give to an upcoming artist.  

Keep going, develop your craft, believe in yourself, don’t be afraid to take risks, and try not to worry too much about what others think (especially your colleagues) because most of them are focused on their own personal journeys.

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Elaborate on your music careers, albums, songs, tours, recognition or awards you might have obtained.  

Hmmmmm, I already covered most of the details about my successes in the biz. Haven’t won too many awards yet, I was a semi-finalist in the international songwriting contest is all I can think of at the moment.

 

 

 

 

 

 

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