Tell us your real names, country of birth, date of birth and childhood experience. 

BEACHWARE is made up of five lovely friends from New Zealand.

RJ Hartnell is the lead vocalist and guitarist, and grew up in the North Shore of Auckland, New Zealand.

Alexandra Selkirk-Hanna provides beautiful keys and additional lead vocals, and hails from Canada but has been in the Pacific long enough for to pick up on the kiwi slang.

Phoenix Guava spent his formative years in Bristol, England, before emigrating to New Zealand in the early 2000s. Phoenix lays tight basslines and backing vocals to really complement the BEACHWARE sound.

Kris Raven is a bearded 80’s drum machine from the Auckland shore as well. Hailing from a family of musicians, Kris played 4/4 blues breaks for decades before forming his own hardcore band and eventually being roped into the BEACHWARE gang.

Finally, from the South Auckland town of Waiuku is James McDonald. James plays guitar and keys and produces a lot of the BW sound.

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Tell us about your music career, your band name, musical background, experience and skills.

All of us are from various musical backgrounds.

Kris grew up with a large musical family, playing drums in a family blues band for a long time, and since developed a successful hardcore band with two brothers called Coridian.

RJ managed to learn a few chords in high school and has coasted on an intricate talent for songwriting and some tight rhythm guitar practice since then. Since performing with two prior successful NZ acts (Rickshaws, High Horses), RJ has found a great ability in modern songwriting and collaborative production.

Phoenix was a successful bassist in high school for a group named Alma Street, and since moved into a large kiwi hard rock outfit – Quinn the Human. Self-taught and trained, Phoenix has a great ear for melody, a great penchant for the pocket, and a hilarious personality for both the band and audience to enjoy.

James was a classical pianist as a child, and after getting bored with that rapidly, picked up a bass guitar before moving into jazz guitar after high school, and fumbling around in production software. Now a musical software developer, he works with DAW’s every day and is lucky enough to get paid to do so.

As a child Alexandra started flicking through CDs for hours, sitting in the floor and reading the inserts and lyrics. When she was 14 she took the guitar that was bought for her younger brother and taught herself to play it. Alexandra has been singing and songwriting ever since.

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Tell us about your genre, concept and idea behind your music video and the song.

We don’t really aim for a genre! We try to make music that is fun, honest, and gets people moving. BEACHWARE is about having a blast.

Want Somebody is a dancey number that doesn’t take itself too seriously. It’s a little bit of a joke – the idea of going out and desperately trying to find someone. I don’t think there’s any reference to male or female as the protagonist is keen for any human contact.

The chorus carries a slight pathetic notion and speaks of overanalysing and self doubt. We wanted to remind people to go out, have a blast, and relax.

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Tell us everything that we need to know about you as a musician and the ups and downs you have faced in the music business. 

As a relatively new act to the business – we’ve really had to wade our way through the deep end a bit blindly. Self management, distribution, and promotion is a massive amount of work, and we’ve definitely made a few mistakes along the way. Planning releases, tours, or promotion material really needs a lot of careful consideration, and BEACHWARE has a little too much of the kiwi “She’ll be Right” attitude.

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Tell us about other members of your band, music producer, crew or music video director, how the song was recorded and how the music video was shot. 

We recorded this song ourselves. James is lucky enough to have access to a half-decent recording setup, and manages to find his way around Pro Tools okay. We enlisted the help of local mix professional Shannon Fowler, a kiwi pop legend, for the final mixdowns. Finally, another local mastering engineer helped us to polish it to the final piece, Djeisan Suskov.

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Tell us how long you have been in the music industry, your experience and your future goal.

We’ve all been in and out of music for years. BEACHWARE is new to the industry, but its members have had lots of practice. We just want to make stuff that is good. There’s no dream of #1s or sold out concerts, just the hope that it might make a couple folks get up and boogie.

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Tell us what inspires you to write, compose and sing. 

A hook, a feeling, a vibe. Something stuck in your head that you need to turn into music.

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Tell us the secret behind making a hit song. 

Nobody knows! Melody, a bit of soul, and a lot of authenticity. We just try and make music that WE love, and hope that others do too.

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Tell us the message you will like to pass to your fans out there. 

Thanks for the plays and support! Come out and visit – we’re very friendly. Rob will make you a cuppa.

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Tell the kind of advice you will give to an upcoming artist. 

Just get started! Nobody writes a banger on day one – but if you start now, you’ll get better as you go. Write a lot. Network if you can. Be nice to people – they remember that. 🙂

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Elaborate on your music careers, albums, songs, tours, recognition or awards you might have obtained. 

We’re pretty young yet! Our music careers are just beginning. All five members of BEACHWARE have recorded under other groups and names, but we’re still learning, expanding and getting better.

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List Radio or TV Stations that are airing your songs and blogs that have featured you as well and send message to them via this platform.

95bFM in Auckland New Zealand,

RadioActive in Wellington, NZ.

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Tell us how you write your lyrics, compose, sing and record in the studio.

We don’t really have a formula for songwriting! The general process that seems to work for us is one of us will bring an idea, or concept, or melody to the studio, and together we’ll work on sketching that into a more structure song idea.

James typically works on a Logic or Ableton session and begins to really formalise the song form, and then we collaborate further in studio, refining the piece until we feel it’s pretty close to release! We really try to road test songs as much as possible before recording – it helps to find what people respond to, what elements work, and what instruments don’t. It’s really a great big guessing game!

RJ has a great capacity for lyric writing, and after bouncing some ideas off of the rest of us, somehow manages to get some decent, honest words together. Often the last element to complete, it always seems to work out well.

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Name five biggest artists that you like. 

Frank Ocean

The Strokes

The Killers

Kanye West

The Arctic Monkeys.

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Name the artists you have collaborated with before in your songs or artists you are willing to collaborate with in the future if you have the chance to do so. 

We’re yet to really collaborate with anyone! We’d love to work with NZ RnB artist Kings in the future, or producers High Høøps or LEISURE. We’re really open to the idea of working with new people, making friends, and overall trying to make the best stuff we can!

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Give us the links to your website and your entire social network. 

Follow our social stuff here 🙂

www.instagram.com/beachwareband

www.facebook.com/beachwareband

www.beachwaremusic.com

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Give us the links to your various stores for fans to buy your music.

You can find our stuff online!

www.beachware.bandcamp.com

www.soundcloud.com/beachware

https://open.spotify.com/artist/63f4bohbPNsRtiwz0XPXj4

https://itunes.apple.com/us/album/twin-coast-disc-drive-ep/id1281845279?app=itunes&ign-mpt=uo%3D4

https://itunes.apple.com/us/album/twin-coast-disc-drive-ep/id1281845279?app=music&ign-mpt=uo%3D4

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Tell us about your happiest day and saddest day. 

BEACHWARE’s happiest day would likely have been our sold out EP release show. Relatively unknown at the time, we never expected to reach capacity, and never expected half that many people to come in and support. A tiny stage, a loud sound system, and a total blast for us on stage, and hopefully those on the floor too.

Saddest day is a little more difficult. It took a long time to accept RJ’s (semi) permanent shift to Fouzhou, in China, but we learned to work with it, and use it to our advantage. RJ is a key member of BEACHWARE, and we will be very sad to go without him for a while.

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Tell us how you will spend a million dollars.

RJ says “either property or smashed avocado” – but I’d like to hope we’d do some good stuff too!


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