Tell us your real names, country of birth, date of birth and childhood experience.

Isabella (Bella) Sohlberg, Gustav Löfstrand and Joakim Persson. Our drummer is Love Meyerson. We were all born in Sweden, on the west coast, but now most of us live in Stockholm, the capital on the east coast. We were born in 1986, except Bella, who was born in 1989. Our childhoods were pleasant. Safe and filled with fun activities such as listening to and playing music.

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Tell us about your music career, band name, musical background, experience and skills.

We started playing together about four years ago. We were all making music on our own as singer-songwriters before that and had been part of other bands in the past. We thought it would be fun to start a band and write songs together, since we were all friends and liked each other. It was very exciting to start a new band and to start thinking about what kind of music we would make, what it would sound like. The name was kind of descriptive – we’re a tiny union of singer-songwriters. We picked it from a long list of names that we came up with, like most bands do probably. We listened to similar kinds of music, we all liked indie and alternative music, so that’s the kind of music we started writing together. All of us studied music for large parts of our lives and we’ve played a lot so it would be fair to say we have some skill and experience.

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Tell us about your genre, concept and idea behind your music video and the song.

We probably fit into the indie genre, which is kind of broad. The video was made by our friend JC of sccchhhhh.com. The original idea was to shoot a video at an amusement park, to get a good and happy vibe and to then mix in some other ideas with that. In the end the video focused less on the park and more on other elements. The amusement park bit was inspired by a Childish Gambino video, and the flower part was basically a remake of a beautiful short film that JC had found and liked a lot. He also made a trip to the north of Sweden and shot some additional footage while he was there. The song started as a jam with the guitar melody in the intro as the main musical idea, then it slowly evolved into a song over a long period of time.

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Tell us everything that we need to know about you as a musician and the ups and downs you have faced in the music business.

All of us play guitar and have made a lot of guitar based music. Gustav is a good pianist and Bella have also played the violin. Joakim has done a lot of work as audio engineer. Gustav and Joakim have put out a few solo albums, none of which have reached a wider audience so far, although gaining some recognition. Bella was awarded the prestigious Ted Gärdestad stipend for songwriters in Sweden in 2014.

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Tell us about other members of your band, music producer, crew or music video director, how the song was recorded and how the music video was shot.

Our dear friend Love played drums with us when recording this song and the other songs on our upcoming EP. Love is a professional drummer and percussionist and was also Gustav’s roommate up until recently. We produced this song ourselves. Drums and vocals were recorded in RMV Studio in Stockholm with Linn Fijal as engineer and the rest we recorded in our own studio Lärkskogen with Joakim as engineer. Joakim mixed and mastered the track. The music video was shot by JC, who also did all of the editing and post. For our upcoming EP, we’ve worked a lot with our friend Markus Eriksson who is a producer. Markus founded the studio Lärkskogen with Gustav.

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Tell us how long you have been in the music industry, your experience and your future goal.

We have been in and around the music industry for the past ten years or so. Bella and Joakim work in it and all of us have had our ups and downs with different bands and projects. We played in Stockholm in 2014 and 2015, but then got a bit tired of the music scene here, which has been diminishing for small and medium sized bands unfortunately. There are a lot of good musicians in and around Stockholm, but the city has failed to create a good environment for bands that are somewhere, or anywhere, between playing shitty bars and playing stadiums. We hope this will change in the future. We’re quite happy just putting our music out and letting the people who are interested listen to it. We’ve built a good foundation for ourselves with our own studio and some connections to the music industry. A few years ago we were more in a kind of “make or break” mentality, but that has changed. The most important thing for us is being able to make the music we want to make. The more involved you get with the industry, the greater the chance is that you might end up doing something that you didn’t intend on doing originally. We don’t compromise.

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Tell us what inspires you to write, compose and sing.

For the three of us, writing songs is probably the most exciting thing in the music creation process. Writing songs is like watching things take shape out of thin air, it can be magic and it can be frustrating when you don’t feel you’re getting anywhere. But most of the time for us, it’s been pretty easy. Singing together was also one of the main driving forces behind the decision to start a band together. It’s the choir experience, being part of the whole and hearing the individual parts come together and form something bigger. Writing songs is of course a great outlet of feelings and emotions that are hard to put into words in everyday life, and a way to express yourself and communicate to others about where you find yourself in the world.

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Tell us the secret behind making a hit song.

We’re yet to make one so we don’t know if we’re qualified to answer the question! A hit song is not necessarily a great song, and vice versa… at least that’s what we tell ourselves.

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Tell us the message you will like to pass to your fans out there.

We hope you will enjoy the music we make and that you will find that it’s been made with love.

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Tell the kind of advice you will give to an upcoming artist.

Make the best music you can make, and just keep making it. Be nice. Don’t be afraid of what others are going to think about your music and don’t pay too much attention to it.

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Elaborate on your music careers, albums, songs, tours, recognition or awards you might have obtained.

Gustav has put out albums as Blue Coat Venture and Loe. Joakim has put out albums as Century of Ecstasy. Bella has made music for TV ads and her voice has been heard on EDM hit songs. Tiny Union released two singles in 2015 and played shows in Stockholm, Gothenburg and Berlin.

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Tell us how you write your lyrics, compose, sing and record in the studio.

A lot of the time we improvise lyrics while jamming and then sit down and try to figure out what we mean. Sometimes songs have started with lyrical ideas, too, or just broad themes that we’ve elaborated on. We try to do it together, but it can be hard sometimes, music is somewhat easier to do collaboratively. The musical ideas can occur while jamming, or sometimes one of us gets an idea on her/his own and then present it to the others. For this song we recorded basic tracks together in a big studio and then we kept only the drums from that recording. Then Gustav and Bella, who are the main vocalists for this song, sang together. We didn’t do too many takes, because we’d been rehearsing a lot before going into the studio. Later, we replaced the other instruments (guitar, bass and keys) in our own studio, recording one instrument at a time. We also did some background vocals and added other instruments.

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Name five biggest artists that you like.

Fleetwood Mac has been a big inspiration for this band, although we might not sound very similar. Some other bands that pop up while discussing our sound are Beach House, Amason, The XX and London Grammar.

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Name the artists you have collaborated with before in your songs or artists you are willing to collaborate with in the future if you have the chance to do so.

We haven’t done any collaborations with other artists so far, not even remixes actually. We are open for suggestions!

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Give us the links to your website and your entire social network.

www.facebook.com/tinyunion/

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Give us the links to your various stores for fans to buy your music.

We’re on Spotify, iTunes etc.

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Tell us about your happiest day and saddest day.

As a band, our happiest day would probably have been when we learned we’d won a trip to Berlin to participate in a mini festival there for Swedish bands. Our saddest day might have been when we played a gig in Stockholm and had to pay for our own cab and then went on to play a really shitty gig. Gustav hit his guitar so that one string detuned itself exactly one note, which was very hard to figure it. He then proceeded to play the longest intro in the band’s short history, with an unexpected, jazzy feel to it.

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Tell us how you will spend a million dollars.

We hope we’ll have that figured out by the time we’ve earned it.

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