ARTIST NAME: Rene Byrd
SONG TITLE: Born Again
DATE: 10th February 2020
GENRE: R&B Pop
The latest artist to bring a fresh new take on the soul and pop genres is the talented singer and songwriter, Rene Byrd. A driven musician with a powerful voice, her heartfelt lyrics are set to touch listeners across the globe.
Rene Byrd’s passion for singing began from a very young age when she participated in numerous talent contests namely an inter-college competition based in London which nurtured stars like Daniel and Natasha Bedingfield. These successfully placed her as one of the top talents in the UK.
At the age of 14, Rene joined a band as a backup vocalist, paving the way for her career in the music industry. A star was born.
Rene is third generation West Indian and she comes from a religious and musical background.
Her father was a music producer and her uncle is a Gospel singer, now internationally known as ‘Bishop John Francis,’ whose choir sang for HRH Majesty the Queen at the Royal Variety Show. John Francis also had a gospel TV show broadcasted on Channel 4, called ‘People Get Ready.’ Rene recalls that it ‘was a regular occurrence to see my uncle on TV and he inspired me to sing. His voice is amazing!’
‘One of my most vivid memories as a child was being side-stage at an open-air concert in London. I watched Sade, Sting, and Tracey Chapman perform and it blew me away. Something inside made me run on to the stage and grab the mic and spoke to the crowd. Thankfully security just let me be then guided me back to my seat and from that day it was a clear sign that the stage was my home.
Through my experiences and observation of others in love, sadness, hope, and joy my first album was born. It’s surreal being an artist. Not one day is the same and there is so much to consider writing good songs that connect with your audience, your image, and your performance… the list is endless.
I believe in hard work and dedication and I’m involved in all aspects of my brand; from overseeing the final cut of my songs to the artwork on the CD.’
Some of Rene’s past performances and guest appearances include a show at the world-famous Elstree Film Studios, the TG Foundation’s charity event featuring Lady Gaga’s designer Vera Thordardottir, Haute Couture Fashion Week in Paris and ’Live at Delancey Street, Performance for BET America with Traci Ellis Ross for her show ’Read Between the Lines.’ An electric night with Rene Byrd at Annabel’s Private Members Club in Mayfair London. Her performance at the National Art Gallery for the Prime Minister of Lithuania accompanied by band members that work with George Michael and Emeli Sandé.
Roy Francis (Roy Francis Productions) will work to promote Rene in both the UK and American markets; they have been responsible for producing shows and appearances for acts such as Michelle Williams (Destiny Child), Mary Mary, and Trey Songz. Tez-lee Rene’s younger brother, UK’s answer to Usher has also performed alongside Rene and produced numerous tracks for her album.
Rene has recently become involved in ‘Teens Unite’ the charity founded by Karen Millen OBE and is an ambassador for ‘The Nelson Mandela Children’s Fund.’
She recently got involved with Target Ovarian Cancer Charity to help to create awareness and aid fundraising. She works with Rochay Elite who provides intelligence and services to the Ultra High Net Worth and Super Rich consisting of the UK & Global Rich List in the Luxury Sector.
Rene Byrd has teamed up with numerous inspiring international businesses to help endorse their brands through her image. Among these brands are Fashion Fair Cosmetics part of Johnson Publishing USA; they publish ‘Ebony Magazine and Jet the most successful African American lifestyle magazines, Sonata Luxury Lingerie line as featured in ‘Vogue’ Katherine Elizabeth (London-based Milliner who designed for Dita Von Teese), Luxury shoe designer Aruna Seth as worn by Pippa Middleton at the marriage of HRH, Save Your Soles, Convopiece showcasing innovative and unique watch brands with exquisite luxury, La Diosa London based Luxury Jewellery who have designed pieces for Oprah, Michelle Obama and HRH Duchess of Cambridge, Aiisha Ramadan Dubai based designer and her style consultant.
Tell us your source of inspiration.
I am inspired by my life and the observation of others. The journey of life has many twists and turns highs and lows; my greatest source is watching life unfold. I also come from a musical family.
My father was in a band that was signed to RCA Records in the 1980s and my uncle is internationally known as ‘Bishop John Francis,’ whose choir sung for HRH Majesty the Queen at the Royal Variety Show.
My uncle had a gospel TV show broadcasted on Channel 4 called ‘People Get Ready.’ It was a regular occurrence to see both my father and my uncle on the TV, so naturally, both inspired me to sing.
Discuss how you develop your music style.
I grew up listening and watching some of the most iconic artists of this era to name a few; Michael Jackson, Whitney Houston, Billy Holiday the list is endless.
I will literally sit and watch and copy the sound, the mood of their vocals which would sometimes bring me to tears, their talent was overwhelming and displayed total excellence.
My musical background and family had a great influence on how I developed my music style, it was a regular occurrence to hear R&B, Soul, Gospel, Funk, Latin, Reggae, Jazz and Pop on vinyl, which gave me the opportunity to be exposed at a very young age to the very best music has to offer.
Elaborate on multi-genre music.
My understanding of multi-genre music is music that doesn’t fall into one music category; so, an artist’s song could be both rap and pop and folk for instance. I love this as music is self-expression.
Tell us the best means of reaching fans.
The world is much smaller, thanks to the invention of the Internet and especially the explosion of social media.
Social media was a god-sent for me to engage in real-time with my fans on a global scale. I must admit as new technology moves so fast; this can be hard to keep up with the newest trend.
I decided to stick to social media platforms such as Instagram, Facebook, and Twitter, these have been my biggest ways to connect and reach fans all around the world.
Discuss the process involved in launching a musical career.
The music industry is not for the fainthearted, so you must be extremely thick-skinned to navigate the very competitive landscape.
There is no hard and fast rule but have a great song that you believe in, think about what message you want to covey, your story, your audience, your image.
Put together a team of people you can trust, so they can help with the numerous roles required to help launch your career.
Find great producers to help create your musical masterpiece, a manager to help with your representation, locate venues and opportunities to perform/gig.
Network like crazy, it’s not what you are, it’s who you know! Remove any trace of ego learn how to take constructive critic this industry is ruthless, so you must learn this early on in your career.
Perseverance is key there will be many disappointments and rejections but never let this stop your drive and focus; many of the most successful artists in the world were rejected but now they are multi-million selling artists.
Tell us how to develop a lyric to a full song.
I usually start with a story then a melody and then a hook – a catchy chorus.
Tell us how you come up with a melody.
I find a melody that works with the story for a fast song, the melody will usually have movement. If the song is a ballad (slow song) the melody is relaxed and soothing.
Tell us your ideal type of recording studio.
Homely environment, preferably near water, beach, or river, with a chef, bar, and sleeping quarter, total bliss.
The most advanced technical gear and equipment and enough space for a band or orchestra, a control room, and a vocal booth.
Describe the factors you consider in a good song.
Strong melody, great hook, and memorable…
Tell us how you impact your listeners with your songs.
I write and sing songs from the heart, sharing my experiences and observation of others in love, sadness, hope, and joy.
Tell us how you interact with producers and music directors.
I work with some amazing producers and very talented music directors.
I just let creativity flow organically. There is something that happens when the mood is right, a connection between you and the producers that moment which takes your breath away.
The best music is created when off the cuff, real and in the moment cosmic, heavenly out of this world.
My main producers are my brothers and cousin, so the family connection has even more impact there, is an element of trust and safety knowing they want the very best for you.
Tell us how you feel after the completion of a song.
I usually cry when I listen to the final mix, I have a feeling of excitement and a sense of relief knowing I can move on to the next part of the process.
Tell us your worst song and state the reason.
I am my biggest critic so sometimes when I listen back to a recording, I will literally pull it apart. I want my offering to be the very best version of myself.
I would say my worst song was when I first started to write, I listen back to them now and cringe, as they were not my best, they lacked the fundamentals of a great song. Thankfully I am much better now.
Tell us what you will change in your music.
Music does not stand still; it is like a circle. I want to do my best to stay current, innovative, and honest in my music.
Tell us what is special about this release.
It was a long journey to get to this release with many obstacles and blocks. This release and the amazing positive global support made it all worth it and the support has been priceless.
Tell us about your future goals.
Complete my album, release more music and start touring.
Tell us how you overcome obstacles.
You have one life and whilst you are here on this earth you must do what makes your soul come alive.
I would be lying to you if I said this career path is easy, but nothing worth having comes without many trials and tribulations. You will face great moments and hard rejections, but all those things are designed to make you stronger, wiser, and more determined to succeed.
You must train your mindset to be positive and see every opportunity good or bad to grow. Be prepared to give this life your best shot.
Elaborate on the song.
A cover song rendition of the classic song originally performed by Billy Preston and Syreeta, ‘Born Again’ tells the story of new beginnings and feeling complete through love and romance.
Elaborate on your artist’s name and the title of the album.
My artist name ‘Rene’ which is my legal middle name and means ‘in French ‘Born Again’ which is the title of my new single, call it destiny! My second name is ‘Byrd’ like a bird that sings in the trees; my name is ‘Rene Byrd.’